Ecwid Review

by Benjamin Foster

What is Ecwid, and how does it work?

Ecwid serves as a tool for constructing your personalized online store. Operating on a ‘software as a service’ (SaaS) model, it implies that you lease the software through a monthly subscription instead of owning it outright.

Established in 2009, Ecwid was recently acquired by Lightspeed, an ecommerce and point-of-sale company. Presently, it empowers more than 939,500 online stores, as reported by Builtwith, ensuring its stability and suggesting that Ecwid is here to stay.

Ecwid

Similar to other ecommerce platforms in the market, Ecwid enables you to create product catalogs, incorporating details such as photos, pricing, and weight for each item. It facilitates the configuration of shipping rates and the acceptance of credit card payments, delivering the fundamental functionalities expected from an ecommerce solution. Notably, all these operations are conducted through a web browser, eliminating the need for any installations on your computer.

Ecwid stands out notably from competitors such as Shopify, Squarespace, and BigCommerce. Its distinctiveness lies in its primary purpose, which is not centered on facilitating the creation of a standalone ecommerce website. Instead, Ecwid is specifically crafted to enable the integration of an online store into an already-existing website or online presence.

Nevertheless, in recent times, Ecwid has introduced a new feature known as ‘Instant Sites,’ which allows users to create a basic, one-page standalone offering. This addition provides users with an alternative option, expanding Ecwid’s capabilities beyond its initial focus.

Pricing

PlanPricing
FreeFree
Venture$15/mo, billed annually
Business$35/mo, billed annually
Unlimited$99/mo, billed annually
Pricing

Review

Ecwid is a cost effective and practical e-commerce option developed for small businesses. It lets users include an online store to their site or social networks page, making it simple for services to ready up and offering rapidly.

While the free option(plan) has limited functions, the paid strategies provide a great series of functions, consisting of automated tax computations, discount rate vouchers, advanced SEO, and stock tracking. Ecwid is a terrific alternative for small companies that wish to include a store to their online existence instead of building a brand-new e-commerce site.

Advantages

  • Businesses can choose from a variety of plans, including a free option.
  • Ecwid supports integrations with more than 70 payment gateways.
  • The platform does not charge additional setup or transaction fees.
  • Businesses can add an online store to their existing digital platforms instead of having to build a new e-commerce website.
  • All plans include a mobile responsive shopping cart, unlimited bandwidth, unlimited storage, and tax invoices.
  • Features available with paid plans include automated tax calculations, advanced SEO tools, and inventory tracking.

Disadvantages

  • The Free plan has limited features.
  • The Free and Venture plans don’t let users list products on Amazon and eBay.
  • Phone support is only available with the Business and Unlimited plans.

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